Meet the Premier Produce Team

Fort Worth Office

Mason Odom
President

Mason was introduced to the produce business at the young age of 8 by his father. He first started selling fresh produce when he was 15 at a farmer’s market in the back of a pickup. After gaining knowledge and extensive experience through working for other produce companies, Mason launched Premier Produce in August, 2007. With a focus on exceptional service, topquality and strong integrity, Mason’s “never give up” attitude has continued to drive Premier Produce into an industry leader in produce distribution, tomato repacking, and vendor services.

Suzanne Royal
Office Manager

Suzanne joined Premier Produce in February, 2011, and has over 20 years of experience in the produce industry with an emphasis in accounting and employee relations. She is responsible for the day to day operation and management including human resource responsibilities.

Alan Birchmier
Operations Manager

Alan graduated from Stephen F. Austin University with a Bachelor’s degree in Interpersonal Communication. Alan is a driven young man with experience in retail and customer service. He is customer oriented and meticulous in his business endeavors. With a commitment to his profession, Alan has worked hard to get to where he is today and will continue to do so for many years to come.

Chris Hansen
Retail/Food Service Sales Manager

Chris Hansen started his produce career right out of high school working his way up through the ranks of The Produce Exchange in Livermore, CA. In 2011, he moved from California to Texas where he had the opportunity to broker and learn the DFW market. Chris brings over 15 years of experience in retail and foodservice sales, purchasing, and processing to Premier Produce.

Andy Crow
Retail Account Manager

Mr. Crow brings over 35 years of experience in the produce business. He started in the business at the age of 15 at H&W Produce in Gainesville, Texas, and never looked back. Mr. Crow spent 17 years with Tom Thumb Grocery stores in Dallas. He has spent the last 13 years working in the produce wholesale business.

Kendall Withers
Accounting

Kendall graduated from Texas State University with a Bachelor’s degree in Agribusiness and Management and is currently pursuing her Master’s in Agricultural Business. She grew up in the produce industry and is an asset for Premier Produce through her strong work ethic and attention to detail.

Blake LaGrassa
Sales Assistant

Blake is a recent graduate from Texas Tech University where he earned a Bachelor’s degree in Communication Studies. He brings quality customer service and business experience to the Premier team as well as his strong work ethic. Blake has already become a great fit into the produce industry, and has a promising career ahead of him.

McAllen Office

Ben Brittain
Buyer/Sales - McAllen office

Ben has 15 years of experience in the produce industry, both in the United States and Mexico. He specializes in the wet vegetable industry and his strong relations with growers bring immeasurable benefit to the Premier team.

Leticia Novaes
Warehouse Manager

Leticia has over 8 years of experience in the produce industry. She is an asset to the Premier team through her extensive experience including warehouse management, post-harvest, quality control, and food safety. Leticia is a key member of our food safety team and is certified in FSPCA and HACCP training. Leticia is known for her strong work ethic, attention to detail, and her exceptional team leadership.

Elizabeth Alvarez
Office Manager - McAllen office

Elizabeth brings 6 years of business and management experience to the Premier team. She has become a strong asset to our McAllen warehouse through her profound work ethic and willingness to step in wherever necessary.